Desert Sky Roofing Rebrands as DSR Roofing After 2,500 Tucson Roofs

After 2,500 Roofs, Desert Sky Roofing Shortens Its Name to DSR Roofing

Tucson, United States – June 15, 2026 / DSR Roofing /

FOR IMMEDIATE RELEASE

Desert Sky Roofing Is Now DSR Roofing | Tucson, AZ

TUCSON, Ariz. – June 13, 2026 – The veteran-owned roofing company many Tucson families have trusted for years is now operating under a new name: DSR Roofing. The name is shorter. Everything that matters about it stays exactly the same.

“We simplified the name to better reflect who we’ve become,” said owner Bill Kimbley, who served more than 20 years in the U.S. Air Force before starting the company with his son. “But the heart of it doesn’t change. Tucson is home. These are our neighbors. A lot of the people we started out working for, we now call friends, and some of them feel like family.”

What has remained constant, through the name change and everything else, is what DSR Roofing does. The company exists to protect homeowners from contractors who take advantage of people through substandard work and unethical practices. It does that by delivering what the company calls legendary roofing experiences – something clients talk about long after the job is done. From the first inspection to the final walkthrough, DSR sets out to give every Tucson family an experience worth sharing, and the company’s clients consistently do exactly that. That is the standard the new name carries forward.

That is not a marketing line. It reflects how the work has actually gone. A homeowner calls about a leak during monsoon season, the crew arrives, completes the tile roof repair correctly, cleans up after themselves, and a few years later that same family is referring a friend down the street. Twenty-five hundred roofs later, those relationships are what Bill Kimbley points to with the most pride.

DSR Roofing’s mission to provide legendary roofing experiences to every homeowner it serves is not just a phrase on a wall. It shows up in the company’s five core values, built the way Bill Kimbley learned to build teams during his time in the Air Force. Results means the crew owns the outcome and stands behind it. Accountability means when something needs fixing, DSR fixes it – no excuses. Integrity means doing what is right even when no one is watching, and telling a homeowner the truth even when it costs the job. Serving others means leading with a servant’s heart and treating every roof like it belongs to a neighbor, because in Tucson it usually does. Excellence means craftsmanship is the standard, not the goal. Those five values – Results, Accountability, Integrity, Serving others, and Excellence – are why families across Southern Arizona continue calling DSR back and referring their friends.

As Bill Kimbley stated, “I can go home at night and lay my head down and know that I did the very best I could for those who put their trust in me. It is my personal mission to make sure that my company is the company that leads the way in helping everyone – my clients, my team, and even my family, know what a true contractor should look like. Our name has changed, but our mission hasn’t.”

About DSR Roofing

DSR Roofing is a veteran-owned roofing contractor serving Tucson and Southern Arizona. Owner Bill Kimbley spent more than 20 years in the U.S. Air Force, including two tours in Afghanistan, before returning to Tucson and starting the company with his son. The reason was straightforward: he had seen how some contractors treat homeowners, and he believed his neighbors deserved better.

That belief still runs the company today. DSR hires for character before skills, because skills can be taught and character cannot. The crew shows up when they say they will, completes the job correctly, and cleans up before leaving. It is military-standard execution applied to residential roofing, and homeowners notice the difference.

DSR Roofing handles tile roof repair and replacement, shingle roof repair and replacement, flat roof repair and replacement, roof coatings, skylight work, emergency repairs, and honest roof inspections. The company holds a BBB A+ rating and carries Tamko Pro Gold, TRC Master Applicator, and Tile Roofing Industry Alliance certifications, along with Arizona ROC licensing. More than 2,500 roofs have been completed across the region.

The part Bill Kimbley is proudest of is not the roof count – it is the people. Many of the families DSR started out working for have become friends, and some feel like family. That is what happens when a crew treats a roof like it is their own and a homeowner like a neighbor, because in Tucson, they usually are.

DSR Roofing also gives back to the community it calls home. The company returns a share of its profit to local nonprofits, donated a roof through Military Makeover with Montel, and offers discounts to veterans, senior citizens, and first responders.

Learn more at dsrroofcoatingtucson.com or call 520-444-5218.

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Media Contact:
Bill Kimbley, Owner
DSR Roofing
520-444-5218
dsrroofcoatingtucson.com